Several days ago, I came across a social media marketing agency who called themselves “gurus” within online marketing. When I took a look at among their clients’ Facebook page, I noticed they had been using a profile page rather than a fan page. This is not only against the Facebook statement of rights plus responsibilities, but it’s also very inadequate when it comes to online marketing. As a result, I designed this test to help you determine if the agency you’ve hired actually knows what they’re doing.
For those who have just about any inquiries relating to wherever along with the best way to use boston marketing agency, it is possible to call us in our own webpage.
Simply verify off the questions that apply to your digital agency and find out how they score at the end.
_ Does your agency offer you monthly analytic reports?
_ Did your agency have their own Facebook lover page?
_ Does your agency write-up content on their Facebook page at least 4 times a week?
_ Does your company have their own Twitter page?
_ Does your agency post content on their Twitter page at least 4 times a week?
_ Does your agency have a blog site?
_ Does your agency post a minimum of 3 blogs per week?
_ Does your agency have other clients inside your industry?
_ When you call your own agency, does a human being answer? (Not an answering machine)
_ Did your agency contact YOU at least once monthly?
_ Is “social media” outlined as a capability on their website? (Doesn’t count if it’s not on the list)
_ Has your agency supplied you with examples or situation studies of previous work?
_ Does your agency inform you of important social media news?, i. e. new Facebook regulations or new social media platform?
_ Does your agency monitor the online conversation regarding your business?
_ Does your agency offer social media training for you and your company?
_ Does your agency make your target audience engaged in dialogue online?
_ Does your agency evaluate negative comments/post before dealing with them online? (Do NOT check if they automatically delete negative comments)
_ Has your own agency ever suggested using Youtube . com to promote your business?
_ Has your agency ever suggested running a PAY-PER-CLICK (Pay Per Click) ad for you?
_ Are your physical marketing promotions in sync with your online promotions?
18-20 – “A” – Your agency knows how to use effective online marketing strategies to promote your business. Keep them about, these are hard to find.
15-17 – “B” – Your agency is a little tough around the edges, but can still market your business and communicate with your audience online.
12-14 – “C” — There is a difference between an advertising agency and an online marketing agency. Just because your agency may be good at marketing your business physically, doesn’t suggest they know how to effectively market this online. You may want to consider hiring a company that understands effective online marketing strategies.
11 and under – “F” – Your agency lacks a good understanding of how to promote your business online. You might want to think about hiring someone who understands using digital marketing or social media towards a more effective way.
Remember, how your own agency represents themselves is directly related to how they’ll represent a person. If they aren’t using social media (Facebook, Twitter, Flickr) effectively to control their own business, what makes you think the can use it effectively to promote yours? If your agency did not fair well with this test, they may lack an understanding showing how to use online marketing effectively, which should raise a red flag for you.